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This is nerd journalism. We focus on technology, social media, games, science, music and movies, providing coverage about subjects and stories that fascinate us as human beings.

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Thursday
Feb022012

Is This The Beginning Of The End For Videogames’ High Street Presence?

Questions are being raised this week about the future of GAME after a number of reports have arisen that indicates the specialist videogame high-street retailer is struggling to stock newer games following a number of its credit agencies withdrawing credit insurance on behalf of the chain. GAME is now having to pay for new stock of games up front if it chooses to sell them, something it has now had to rely on until now. There were serious concerns earlier this week that GAME would fail to have Friday’s triple-A releases (Final Fantasy XIII-2, Soul Calibur V, Metal Gear Solid HD Collection) on store shelves as a result, while concerns over the company’s long-term future meant Sony’s long-awaited portable successor to the PSP, the PlayStation Vita, was also rumoured to be following suit. 

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Thursday
Feb022012

UK Market To Welcome Android-Equipped Bamboo Smartphone

As far as modern smartphone design goes, you’d be hard-pressed to find a handset that bears not a single aesthetic resemblance to a rival competitors’ device. It’s hard to overstate just how massive Apple’s introduction to the smartphone arena proved to be – just look at the current crop of phones on the market with their ever larger, more defined, sleeker touch-screens. But that’s not to say we can’t admire an entirely unique and simply gorgeous take on smartphone design – one made largely from four-year old, organically-grown bamboo that is. 

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Thursday
Feb022012

T-Mobile Twitter Campaign Shows That #BritainLoves Hating The British

So T-Mobile have launched a Twitter promotional campaign, surrounding the hashtag #BritainLoves, to promote it's new 'Full Monty Plan' contract option.  However, very much like RIM's attempt at cracking the metaphorical nut that is Twitter marketing with #BeBold, and McDonalds' #McDstories, the situation may have gone everso slightly ary.

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Thursday
Feb022012

Facebook IPO: The Staggering Facts And Figures Behind The Scenes

So Facebook finally filed IPO on Wednesday, just as predictions had claimed.  This has unveiled a rather interesting side to the social network, a thorough behind-the-scenes look at what's usually been out of bounds: the business part of the company, which has revealed some of the truly staggering numbers.

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Wednesday
Feb012012

What Happens To Your Digital Life When You Die?

The after-thought of your mortality: all of your social profiles and cloud stored items create the sum of one digital personification of the self.  What happens to this when you die?

This has been something that Life Insurance Finder have been exploring rather thoroughly recently, and after releasing their blogazine on the matter not too long ago, they've delved further into the matter with a video infographic.

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Wednesday
Feb012012

Scientists Uncover Method To Literally 'Read' Human Thoughts

Researchers from the University of California have developed a remarkable method that has allowed them to discern what a patient is thinking through de-constructing their associative brain waves. While still incredibly early in its potential implications, such a method of interpreting someone's thoughts without the need for speech to be crafted could be hugely significant for loved one's and medical staff to communicate with those who are unable to speak; such as comatose patients, or those suffering with 'locked-in syndrome'.

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Wednesday
Feb012012

Bond Is Back, First Skyfall Image Released

With MGM’s financial difficulties and consequent funding issues stalling the start of production of Bond 23, we can all breathe a sigh of relief now as the well-oiled marketing machine has well and truly started for 007’s 23rd outing - Sony has today unveiled the very first shot from Skyfall, due out in the UK on October 26. 

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Wednesday
Feb012012

Microsoft Slams Google Privacy Policy In Newspaper Ad

Microsoft is scheduled to run a series of newspaper adverts throughout this week, which exploit Google's recent privacy concerns surrounding it's universal policy update.  It's set to run in papers such as Wall Street Journal and New York Times, and criticises the business for their purposes of using your data for advertisers' target market data, while promoting Microsoft's alternatives to the affected products.

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Tuesday
Jan312012

RIM Calls On Superheroes To Save Them. Twitter Campaign Backfires

So if you've had your ear to the ground for rumblings surrounding RIM, you'll have figured out that the company aren't doing so great.  A big CEO switcharound, ever-reducing confidence in their lack of innovations, and a tablet that's failed to take off.

It's in these situations where we regress into our somewhat geek-ridden imaginations and conjur a super hero, well that's exactly what the company has done.  'The Bold Team' infographic was created off a Twitter campaign they did surrounding #BeBold resolutions, analysing 35,000 tweets worth of data and collating them into four cartoon personas. 

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Tuesday
Jan312012

Don’t Cross The Streams: A Look At The Battle Between On-Demand Rental Services, Netflix and LOVEFiLM

“We offer a much better user experience than Lovefilm,” said Reed Hastings, chief executive of Netflix, upon the launch of the typically-US rental streaming service in the UK earlier this month. “[We have] HD video streams, we are on more platforms, such as Nintendo Wii, and we have a broader content offering.” With just a couple of publicity-sodden sentences, Hastings’ intentions were blindingly obvious: he had kick-started the bid to become the UK’s biggest film and TV on-demand service, looking to overthrow the Amazon-owned Lovefilm on its own turf. Having enjoyed the delights of Netflix for nearly a month now, we felt it the perfect time to reflect on our own streaming habits and highlight the advantages, or indeed disadvantages, of the service. But rather than merely perform a clear-cut review, we’re putting it up against current UK favourite Lovefilm and its own on-demand package (ignoring its by-post service) to crown what we believe to be the best streaming deal out there at the moment.

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