Steve Jobs' biographer kept the lid on unannounced Apple products
So Steve Job's biographer, Walter Isaacson revealed in an interview with the New York Times that he intentionally left out details of products that Steve was working on. Turns out he may have been a little more open than we first thought.
He had three things that he wanted to reinvent: the television, textbooks and photography. He really wanted to take these on. I didn’t go into details about these products in the book because it was implicitly Apple’s creations and it’s not fair to the company to reveal these details. But, he did talk about the television. He told me he’d “licked it” and once said, “There’s no reason you should have all these complicated remote controls."
We can't help but feel everso slightly skeptical about this. Steve already explained a whole bunch of reason why they wouldn't make a new TV set (based on a problematic 'go to market' strategy) in an interview at D8 (video below). But moreover, it's not too far-fetched to think that he would mislead the competition via his biography.
Source: The New York Times
