Notch's Minecraft truly is a phenomenon in gaming. In a couple of short years, the deviously-simple sandbox building game represents everything fundamentally great about indie game development. Going from a project created in the bedroom of the aforementioned Markus 'Notch' Persson and since riding on the back of nothing more than word alone (up until now, Minecraft has been entirely self-published), the game has now been played by millions and, along with it, earned its creator millions in the process.