Tesco Comes Up Trumps With Modern Warfare 3’s Best Ad Yet

As keen purveyors of gaming advertisements, recent months have seen us indebted to some of the most inventive, engaging and seductive ads in quite some time.

Fuelled by marketing budgets in the millions, we’ve bear witness to an awe-inspiring Forza Motorsport 4 ad that has rekindled our passion for motorsport, seen a downright gritty interpretation of Tamriel in Skyrim’s live-action trailer and laughed at the superbly-played ‘Vet versus Noob’ advert for Modern Warfare 3 featuring a stoic, down-to-business Sam Worthington and a bumbling Jonah Hill.